Why Not Hiring a Virtual Assistant That Boost Your Startup
Ask successful startups what their secret to growing their business is, you’re most likely get the same answer: all of them hired a virtual assistant. In fact, successful small business entrepreneurs like Tim Ferris, Michael Hyatt, and Jeff Wideman all point to hiring a virtual assistant is one of the reasons for their success and profitable businesses.
Despite this, there are still lots of small business owners that refuse to hire a virtual assistant. They give reasons like they don’t have any funds for it or that they’ll do a better job if they do the tasks themselves. Sadly, these are the same startup owners who continue to struggle just to get their business off the ground and gain any traction.
Who is a virtual assistant?
Before diving into the details on why you should hire a virtual assistant, let’s start with the basics.
A virtual assistant is someone that helps you complete a task or a series of tasks for your business. Many virtual assistants are self-employed professionals, often connected with outsourcing companies who match them with clients based on their skill sets and experience.
How your startup suffers without a VA
1. You’re setting yourself to for a burnout
As a small business owner, it’s quite natural to want to do everything on your own, especially in the beginning. However, this can quickly become a recipe for disaster.
Without a virtual assistant helping you out, you’re left to handle all the aspects of your business by yourself. Eventually, you’ll start feeling worn down and perhaps even frustrated with how things are going. In other words, you get burned out, lose momentum, and your business will quickly start to decline.
2. You find yourself procrastinating
Let’s be honest: there are just some processes or tasks that you either don’t enjoy to do or struggle to do. In both cases, it can be difficult to find the drive to start doing these tasks. When you get to do them, it takes a lot of your time and energy to finish, making you feel very unproductive.
3. You can’t focus where you can add value
There are lots of things involved in growing a business. However, only 20% of these tasks are those that are directly responsible for generating revenue, which is the lifeblood of your business. When you can’t focus on these core business processes, you’re limiting the potential of your startup to generate revenue for you, eventually causing your business to decline.
4. You spend more without a virtual assistant
One of the biggest misconceptions small business owners have when it comes to hiring a virtual assistant is that they can’t afford it.
Time is money, especially in business. When you’re doing everything on your own, it takes you longer to accomplish them. Doing everything on your own can also cause you to make mistakes. The sad thing is that in business, mistakes don’t only mean time wasted, but also financial resources.
When you calculate the loss these errors bring, and compare it to how much you’ll pay to hire a virtual assistant, you’ll be surprised how much money, time and effort you can actually save hiring a VA.
What to consider when hiring a virtual assistant
Now that you understand why hiring a virtual assistant is crucial to growing your business, it’s important that you pick the right one for the job. Here are some questions to ask when choosing a virtual assistant:
1. What type of virtual assistant do I need?
Whenever you hear the term “virtual assistant” or “VA,” you may immediately think of someone that does administrative tasks like answering emails, screening phone calls, or does data entry. That’s only partly right.
In reality, there are six different kinds of VAs you can hire for your startup, depending on your needs:
• General virtual assistant.
This is the type of VA you’re most familiar with. As the name suggests, a general virtual assistant handles those time-sucking administrative tasks you’d otherwise have to do when running a business.• General virtual assistant.This is the type of VA you’re most familiar with. As the name suggests, a general virtual assistant handles those time-sucking administrative tasks you’d otherwise have to do when running a business.
. Audio/video virtual assistant.
With podcasts and videos now becoming increasingly popular, an audio/video virtual assistant can help you edit, upload and publish audio-visual content for you on your company’s website, Youtube, or iTunes.
• Content writing virtual assistant.
Content writing virtual assistants can help you develop good quality content to populate your site can help you attract your ideal customers and guide them through your sales funnel, converting them into paying customers.
• SEO/web marketing virtual assistant.
A virtual assistant that’s proficient in SEO and web marketing best practices will help your company’s website rank higher in search engines.
• Graphics and web design virtual assistant.In addition to creating a well-designed logo and layout for your site, this type of VA can also help you develop collateral materials that you can use to help market your business and build brand awareness.
• Web developer virtual assistant.
A web developer VA works at the back-end of your company’s website to make sure that everything is working the way it should.
2. Freelance or go with a company?
Although a freelance virtual assistant can get the job done for you, it can take the time to find someone that’s got the right skill set and character you’re looking for to have a smooth working relationship.
Getting a virtual assistant through an outsourcing company will help speed things up. Since they’ve already done the difficult job of screening talents, all they’ll do is to match those that are the best fit for your business for you to choose.
3. How many virtual assistants do you need?
With most startups, hiring one virtual assistant will be sufficient. But, if you have a lot of tasks you’ll need help with, it’s best to consider hiring more than one virtual assistant. Doing this will ensure the quality of the work you outsource will meet your expectations and avoid unnecessary delays.
Next steps to take after hiring a virtual assistant
Once you’ve hired your virtual assistant, don’t just immediately assign them the tasks you want them to do. Your virtual assistant may be skilled working with different clients, but remember that this is the first time that they’ll work with you.
That said, it’s important to make sure to take some time to talk with them so that you can set expectations with each other. You also need to train them how you’d like them to use certain tools and work processes you’re most comfortable. That way, you’ll be able to develop a smooth working relationship with your virtual assistant.
Choosing the right virtual assistant will not only make things easier, but it can also mean the difference between success or failure in your business. So why not hire one today?